Retourner au sommaire
Non
Bachelor 2nd year
Record #63

Course

Non

Keywords

Multinational corporations, international strategies, transaction cost, international marketing

Contents

The subject mater of this course is to analyse the international production and marketing strategies of the multinational corporations.

Degree

Bachelor 2nd year

Curriculum

Economics and Management

Teaching

Jean-Paul MARECHAL - MCF - HDR - Hourly volume: 33

Hourly volume - Lectures

33

Teaching methods

Campus-based teaching

Language level required

Not specified